Nothing is as powerful and emotional as film.

It’s the very reason why we’ve put more than ten years of design, research and development into building KURO: a flat screen television that will let you see and hear film like never before.

Our goal was straightforward: to build a screen that delivered the absolute best picture quality in the world. A screen that was true to how filmmakers intended their work to be seen. The result is KURO.

‘KURO’ means black in Japanese; this is relevant because our KURO screens have significantly deeper black levels than any other flat-screen TV on the market; some 80% deeper.

The deepest black levels produce the purest colours, which reveal the sharpest details. This is KURO.

The KURO screen gives you the ability to see literally every shade between black and white. Now, the film you see – and feel - on-screen is unparalleled in range and detail, the ultimate appearance of vivid and flawless colour.

The impact of what you see on KURO is unlike anything you have possibly seen before.

This KURO has an integrated digital DVB-T tuner, with a CI Slot, which means that you don’t require an additional decoder box: everything is integrated in one body. This is ideal if you don’t want a ‘hardware’ invasion in your living room.

This KURO is also available with an integrated analogue turner, or alternatively in a 50-inch version.

Versatile media recorder

The 550HX has an integrated digital (DVB-T) tuner and a 160GB hard disk drive, which will give you up to 455 hours of recording time.

You can play, record and store almost every kind of media format, including DVD-R (Dual Layer) and DVD+R (Double Layer), DVD+RW and DVD-RAM.

If you frequently download film content from the web, it also meets the DivX Home Theatre certification standard to provide high quality playback of compressed video. You can also copy and edit footage from your digital camcorder via the DV-In.

1080p scaling: high definition regardless of the source

The 550HX enables a scaling option up to 1080p via HDMI. So you’re guaranteed the highest viewing resolution, regardless of the source.

Time can also be come less of a challenge. If you miss parts of a programme or are interrupted during viewing – the system allows Time Shifting. Pause live TV, or use Chase Play – which allows you to playback the programme you’re recording – while you’re recording it.

If you use pay TV, you can plug your smart card directly into the CI slot; the benefit is that you no longer require an additional decoder box.

One-touch recording makes it easy to record – but the system also has an Electronic Programme Guide, which allows you to browse through the multitude of TV channels on screen – making it even easier for timer setting and recording the specific programmes you’re looking for.

And you can control it all via a straightforward remote control which has an easy-to-understand layout, so you have quick access to the functions you need.